What is what does it mean when a guy calls you my love in a text?

When a guy calls you "my love" in a text, it typically means that he has strong feelings for you. He may be expressing his romantic interest or affection towards you. The term "my love" is often used as a term of endearment and is a sweet way to show that he cares for you. However, it could also mean a friendly gesture depending on the context of the conversation. It's important to consider the nature of your relationship with the person before reading into the meaning behind the sentiment.